"THE POWER OF THE COLLECTIVE" A COLLECTIVE, COLLABORATIVE, RESPONSIBLE APPROACH
Baume & Mercier has shown a tendency to engage in collaboration since William Baume met Paul Mercier in 1912. Today, more than ever, Baume & Mercier intends on asserting its concept of watchmaking: its openness to other realms and the world in general; its way of keeping up with the times, in real time; and its refusal to compromise the attention brought to developing creativity within the House. In a collective, collabora-tive, responsible approach, the Brand launches projects where watchmaking resonates with artistic crea-tivity. This leads to concerted considerations of today’s design challenges, necessarily taking environmen-tal issues into account; the combination of different experiences and types of expertise; and the explora-tion of new possibilities and innovations.
HAMPTON “HOMMAGE À PIERRE SOULAGES” AN EXCLUSIVE TIMEPIECE INSPIRED BY THE WORK OF PIERRE SOULAGES
Baume & Mercier is proud and honored to pay tribute to one of the great masters of modern art. The Maison takes inspiration from his work as a whole to produce a unique timepiece, an original creation: the Hampton “Hommage à Pierre Soulages.”
BAUME & MERCIER x AURELIEN GIRAUD AN UPCYCLING JOURNEY THROUGH SKATEBOARDING
The Baume collection continues its story under the principles of sustainability, a circular economy and environmental protection by the launch of a new special edition of its upcycled timepiece. Following the success of a first Baume Skate – HRS edition timepiece in 2018, and the Baume Ski – Zag Editions in 2019, the Maison is gearing up to unveil a new “swiss made” Baume Skate timepiece in collaboration with the young and talented French skateboarder Aurelien Giraud.
